
Featured Case Study
· 2025Starbucks Mobile Order Redesign
Replacing "Preparing" with state visibility tied to real barista actions. A four-state model for the moment between order and pickup.
Every product has a moment where the experience quietly falls apart. Not where it looks broken, but where it actually breaks. I start there. Research first, assumptions last. Define the problem clearly, design the solution, ship it, and keep improving based on what real usage reveals. That loop is not a process. It's how I think.
PROJECTS
Product and design projects shipped with UX-first thinking — research, decisions, and outcomes.
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Featured Case Study
· 2025Replacing "Preparing" with state visibility tied to real barista actions. A four-state model for the moment between order and pickup.

Case Study
· 2025A productivity system built on adaptation, not motivation. Four layers that turn reflection into the input — not the failure.





Featured Case Study
· 2025Replacing "Preparing" with state visibility tied to real barista actions. A four-state model for the moment between order and pickup.

Case Study
· 2025A productivity system built on adaptation, not motivation. Four layers that turn reflection into the input — not the failure.

Case Study
· 2023An interactive Power BI dashboard analyzing flight delays, carrier performance, and on-time metrics using DAX.
MOTION
Short-form motion pieces — type, brand, and concept work where timing earns its place.
EXPERIENCE
From co-founding a startup to designing live products — a timeline of real work, shipped systems, and hands-on UX practice.
Community Dreams Foundation
Feb 2026 – Present
Remote, USA
BuiltinTech: Co-Founder
Jan 2023 – Dec 2023
India
Areksoft Technologies
Aug 2022 – Dec 2022
India
NRI Wellbeing Services
Jan 2022 – Jul 2022
India
SKILLS & PROCESS
Skills aren't a list — they're a workflow. Each phase maps to how I actually move from problem to shipped product.
Harsha Asapu